{"id":6170,"date":"2023-07-21T12:29:56","date_gmt":"2023-07-21T03:29:56","guid":{"rendered":"https:\/\/accacom.jp\/?p=6170"},"modified":"2023-07-21T12:33:35","modified_gmt":"2023-07-21T03:33:35","slug":"launched-a-project-team-to-develop-a-new-advertising-method-ooh-marketing","status":"publish","type":"post","link":"https:\/\/accacom.jp\/en\/launched-a-project-team-to-develop-a-new-advertising-method-ooh-marketing\/","title":{"rendered":"Launched a project team to develop a new advertising method, “OOH marketing"},"content":{"rendered":"

Evolution and Diversification of Web Marketing<\/h3>\n

ACCA has been in the web marketing business since its establishment in 2011, but in order to more effectively attract customers and branding for our clients, we needed to pursue a more diversified approach, utilizing not only web marketing but also other methods.
\nIn recent years, the scope of web marketing has expanded, and in addition to existing channels such as SEO, web advertising, and affiliate advertising, a broad approach has become important in light of the expansion of diverse platforms such as SNS and social media.<\/p>\n

 <\/p>\n

Development of “OOH Marketing,” a New Advertising Method<\/h3>\n

As part of our strategy to achieve further growth in the future, we have established an “OOH Marketing” project team that combines web marketing with “OOH advertising” that provides visual impact.<\/p>\n

In addition to existing OOH advertising, the team will develop new channels to attract customers, form alliances and collaborations, and utilize ACCA’s web marketing know-how to effectively help clients attract customers and branding.<\/p>\n

\nWhat is OOH Marketing?<\/h4>\n

OOH marketing is an abbreviation for “Out-of-Home Marketing. It is a marketing technique that combines OOH advertising (OOH media such as outdoor digital signage, vision advertising, posters, billboards, events, virtual spaces, etc.) as well as web marketing and media mix to develop advertising messages in outdoor spaces and public places.
\nIt is a more effective advertising method that allows advertisers to communicate information and messages to diverse targets.<\/p>\n

 <\/p>\n

Publication of a special website<\/h4>\n

In connection with this project, a new special website for OOH marketing has been launched.
\nURL: https:\/\/ooh-marketing.com\/<\/a><\/p>\n

\nFuture Prospects<\/h3>\n

In the future, we will promote alliances with OOH advertising companies and provide solutions that incorporate OOH marketing into existing web marketing for PR and branding of our clients’ services and products.
\nIn addition, we will actively engage in OOH marketing demonstrations, planning, and collaboration to promote the creation and utilization of new customer attraction channels.<\/p>\n

Through this project, we aim to support our clients’ business growth and at the same time differentiate ourselves in the increasingly competitive advertising industry.
\nWe aim to maximize our clients’ results by responding quickly to the diversifying advertising environment and developing innovative strategies.<\/p>\n

 <\/p>\n

Company Profile<\/strong><\/p>\n

Company name: Akka Communications, LLC
\nRepresentative \uff1aMiyuki Ito, Representative Partner
\nLocation: 2-22-14 Minami-Aoyama, Minato-ku, Tokyo 107-0062
\nEstablishment \uff1aJuly 7, 2011
\nTEL \uff1a050-3159-6003 (Representative)
\nURL \uff1ahttps:\/\/accacom.jp\/
\n\u30fbBusiness Activities:
\n1. Website production, online store support and consulting
\nSeminar business, corporate training
\nInternet media and advertising agency business<\/p>\n

Inquiries from the press regarding this matter should be directed to<\/strong><\/p>\n

Akka Communications (https:\/\/accacom.jp\/)
\nPublic Relations: https:\/\/accacom.jp\/form\/<\/p>\n","protected":false},"excerpt":{"rendered":"

Evolution and Diversification of Web Marketing ACCA has been in the web marketing business since its establishment in 2011, but in order to more effectively attract customers and branding for our clients, we needed to pursue a more diversified approach, utilizing not only web marketing but also other methods. In recent years, the scope of […]<\/p>\n","protected":false},"author":1,"featured_media":6162,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"vkexunit_cta_each_option":"","footnotes":""},"categories":[131],"tags":[],"class_list":["post-6170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"jetpack_featured_media_url":"https:\/\/accacom.jp\/wp-content\/uploads\/2023\/07\/OOH\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0.png","_links":{"self":[{"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/posts\/6170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/comments?post=6170"}],"version-history":[{"count":0,"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/posts\/6170\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/media\/6162"}],"wp:attachment":[{"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/media?parent=6170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/categories?post=6170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/accacom.jp\/en\/wp-json\/wp\/v2\/tags?post=6170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}